Search Engine Optimization
Be Seen. Be Found.
There are nearly 2 billion websites today. And that number is growing every day!
Your customers are searching. We make sure they find you. Our SEO strategies go beyond keywords and algorithms. We dig into what makes your brand unique and craft a plan that elevates your site above the noise.
What We Do:
Keyword Research & Strategy: We identify the terms your customers are searching for and weave them into a strategy that gets results.
On-Page Optimization: From meta tags to headers, we optimize every corner of your site for search engines and humans alike.
Technical SEO: Site speed, mobile responsiveness, crawlability—we make sure your website plays nice with search engines.
Local SEO: Your customers are looking for businesses near them. We ensure your local presence is as strong as your digital one.
Ongoing Monitoring: SEO isn’t set-it-and-forget-it. We continuously track, tweak, and optimize to keep your site at the top.
You deserve to be found. We’ll get you there.
The Swanson Digital Company approach to SEO
A good SEO can be the difference of being on page one or page three of a search engine.
We are proud to be your Des Moines, Iowa based SEO agency. We stay up to date in the latest search algorithm and trends to ensure our strategies are current and effective.
We know that every client comes with unique needs and faces distinct challenges. Your needs, competition, and industry dynamics are accounted for in our strategy.
Swanson Digital Co. focuses on both technical and non-technical aspects of your website's optimization.
SEO Packages
Choose from one of four SEO Packages. Each one is tailored to match your unique needs.
Basic SEO Package
The Basic SEO Package provides individuals and businesses with a basic search engine optimization groundwork. This package is designed for low competition keywords, and would not be a good fit for competitive categories or websites targeting large metropolitan areas.
Local SEO Package
The Local SEO Package is designed to help small businesses which serve a limited geographic area (city, county, state) gain prominence in search engine result pages. SEO services for local businesses address the needs of owners by helping them take advantage of all available tools provided by search engines, and furthermore to improve organic search engine rankings through technical and content optimization strategies.
National SEO Package
The National SEO Package addresses the search marketing needs of companies that seek national reach. Since the targeted area is not limited like local campaigns, the national SEO campaign is more robust, and aggressive to address the higher level of competition in the organic search market. Our pre-designed SEO packages are fully customizable to meet the needs of your business.
SEO Audit Package
The SEO Audit Package is best suited for local or national businesses that simply want to ensure their website meets search engine guidelines. Even though these campaigns include a keyword component, they are designed to address the overall health of the site as opposed to attempt the ranking improvement of specific keywords.
How It Looks Working With Us
Consultation
We’ll set up a quick call—phone or video—to really get to know your business and what makes it tick. This consultation is 100% free and comes with zero obligations. It’s your chance to learn more about us, while we gather the insights we need to understand your goals and expectations.
Pre-Work
We do our homework. After meeting with you, we analyze your company, your people, your competition, and, of course, your customers. This allows us to create effective content that will grow your company and delight your audience.
Proposal
After our initial consultation, we’ll send over a proposal that breaks everything down. You’ll get a clear picture of the scope of work, the project timeline, and a transparent estimate of costs—so there are no surprises, just a roadmap to success.
Implementation
Now it’s go-time. We’ll implement the plan of action. Our goal? A result that captures the attention of your customer.
Search Engine Optimization (SEO) FAQ
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SEO stands for Search Engine Optimization. It’s the process of improving your website’s visibility on search engines like Google. A well-optimized site attracts more organic traffic, leading to increased brand awareness and potential sales.
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SEO is a long-term strategy. Typically, noticeable improvements can be seen within 3 to 6 months, but achieving optimal results may take longer, depending on competition and industry.
Take a look at this in-depth blog post to learn more. -
Yes, we specialize in local SEO to help businesses in specific areas, like Des Moines, Iowa (our home town) improve their online presence and attract local customers.
To get a better understanding of local SEO and how it works, check out this blog post on local SEO. -
We conduct comprehensive keyword research to identify terms your target audience uses, ensuring we focus on keywords that drive relevant traffic to your site.
